Digital Marketing Factoids

Digital Marketing Factoid #419: 84% of people expect brands to create content.

Digital Marketing Factoid #418: 71% of readers say they were turned off by content that seems like a sales pitch.

Digital Marketing Factoid #417: Mobile traffic has a growth rate of 125%; desktop traffic is growing at a rate of 12%.

Digital Marketing Factoid #416: Location-targeted mobile ad spend is projected to grow from $17.1 billion in 2017 to $38.7 billion in 2022, according to stats on digital marketing industry growth.

Digital Marketing Factoid #415: According to even more digital marketing stats, 2018, 40% of users would prefer to spend more money on companies and businesses who are engaging on social media.

Digital Marketing Factoid #414: 71% of consumers who’ve had a good social media service experience with a brand are likely to recommend it to others.
(Source: Martech Series)

Digital Marketing Factoid #413: 84% of people will abandon a purchase if they’re dealing with an unsecure website.

Digital Marketing Factoid #412: 6.2 million people will have mobile devices in 2018.

Digital Marketing Factoid #412: 88% of mobile searches are for local businesses.

Digital Marketing Factoid #411: Instagram influencer marketing could reach $2 billion by 2019.

Digital Marketing Factoid #410: Facebook generates 8 billion video views on average per day. (Social Media Today, 2016)

Digital Marketing Factoid #409: 1.57 billion YouTube users watch about 5 billion videos on average every single day. (Youtube, 2017)

Digital Marketing Factoid #408: 81% of millennials are checking Twitter at least once a day. The average amount of search queries Twitter receives a day is two billion. (Hootsuite, 2018)

Digital Marketing Factoid #407: Content consumption on Facebook has increased 57% in the past two years. (Forbes, 2017)

Digital Marketing Factoid #406: Facebook provides the highest social value for B2C (89%). (Clutch, 2017)

Digital Marketing Factoid #405: Social Media and video viewing are the two most popular online activities, together accounting for more than a third of all internet time (Smart Insights, 2017)

Digital Marketing Factoid #404: 60% of smartphone users between the ages of 13 – 34 are using SnapChat.

Digital Marketing Factoid #403: The average person spends about 20 minutes on Facebook or one in every six minutes a person will spend online

Digital Marketing Factoid #402: 64% of online shoppers say that a video on social media helped them make their decision.

Digital Marketing Factoid #401: SEO has a 14.6% conversion rate compared to 1.7% for traditional outbound methods such as cold-calling or direct mail.

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