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As much as we would love it, business does not just wander into our laps. We all have to get out there and hustle. I'm giving you tips here in a series of blogs that I know will be beneficial to you and help you find the customers you need. You may want to print this out, post it up and get ready for sales.Create quality marketing toolsThis means you need to...

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 Core competency: essentially what a business does well that distinguishes it from other businesses. Now, this is a very general core competency definition. However, a broad definition is necessary as the term moves into general usage and is applied to businesses of all sizes. The original definition applies only to large businesses. In The Core Competence of the Corporation (1990), they describe core competence as...

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 Businesses fail every day, and they fail for reasons that are repeated over and over again. Fear can make you question what you're doing and why you're doing it. It can cause you to over plan, and never take the first step. It also can eat away at your confidence, and eventually, leave you feeling incapable of taking action. Three of those reasons are: You...

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 “Nobody ever died of discomfort, yet living in the name of comfort has killed more ideas, more opportunities, more actions, and more growth than everything else combined. Comfort kills!” — T. Harv Eker Everything You’ve Ever Wanted is One Step Outside Your Comfort Zone. You have hesitated for far too long. It is time you step out of that safe zone! The reward and the lessons...

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The Franchise Success Stories Podcast

We are proud to announce that a new podcast is coming to PureDriven soon! Our Marketing Coordinator, Steve Rockwood, has teamed up with the CEO of PureDriven, Christopher Swanson, to deliver a podcast targeted at telling the stories of franchisees and franchisors. The podcast will be named, “The Franchise Success Stories Podcast”, and it will put franchise owners at the forefront of each episode. Christopher and...

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 Holding on to your best employees should not be hard, but guess what? It is. Most of the mistakes that companies make can easily be avoided. When you make mistakes, your best employees are the first to hit the road. They know they have options elsewhere. If you can’t keep your best employees engaged, you can’t keep your best employees. Period! It is that simple....

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