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The Ultimate Digital Marketing & Franchise Hub!

Welcome to Factoid Week! This is the first of 5 Podcasts this week. Please see the full transcript below, or listen to the Podcast here: Steve:  Hello everybody and welcome to another PureDriven podcast. This is factoid week, so this week is going to be Steve Rockwood, (aka) myself and Jordan Seidel. We're going to be going through some of our factoids. So, what we're doing...

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One of the best tools that a business owner can use online is Facebook.  Facebook connects you to a countless amount of people that can see what your business has to offer.  While many businesses do have a Facebook page, not all of them utilize it to its full capacity. Three easy steps can really bolster your Facebook presence and get more likes and ideally...

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clicking on the purchase button of a smartphone.

Have you ever been browsing the web and then a banner advertisement shows some product you were looking at earlier?  This is called display remarketing, and it is how many e-businesses get customers back into their website. Display remarketing allows businesses to get a second shot at getting customers to buy their products.  You may be asking, how does this work? It’s quite simple when...

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LinkedIn has become the place to do professional networking on the internet.  The site allows professionals and companies to connect on the website and share information.  Companies looking to hire can look at professional’s resumes, posts, and job history. Along with sharing resumes, posts and job history,  professionals can connect with other professionals that can endorse skills that you may have.  This is why LinkedIn...

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What are Twitter ads? You may see different kinds of ads on Twitter such as promoted tweets, promoted accounts, and promoted trends. A promoted tweet is exactly as it sounds, choosing one of your current tweets and promoting it. By doing this it allows you to engage beyond your core followers and reach more of your target audience. The promoted tweets show up in user’s...

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While surfing the web you may notice that there are a lot of advertisements that show up.  Whether they are video ads, banners, or pop-ups, people have found out a way to bypass advertisements.  Software that blocks these advertisements is called Adblock. While blocking advertisements is convenient for users, there is another side to the issue.  When people use Adblock, they are hurting businesses and...

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